WEBSITE DESIGN 

From touch-ups to revamps, and everything in between, let Secrets to Chic's eye for design and fashion/beauty expertise guide you through the design and development process. We work with all platforms, from completely custom to budget-friendly templates. We work with you to update or create mobile responsive sites designed to create performance and convert into sales.

Not sure where to start or what you need ? Let's chat!
Email me at marisa@secretstochic.com

EMAIL MARKETING

Email is by far the most effective way of directly affecting your bottom line and actually growing your business. 95% of online consumers use email and, 91% check their email at least once a day.

According to the 2013 Email Marketing Benchmark Report, 60% marketers say email marketing is producing ROI. For every $1 spent, $44.25 is the average return on email marketing investment (Exact Target). In a recent study by Blue Kangaroo, 70% of recipients said they’ve used coupons and discounts from promotional email.

Most marketers are laser focused on driving conversions. Regardless of whether this is in the form of leads, sales, memberships, or a metric unique to your business strategy, the ultimate goal for marketers is to turn potential customers into paying customers.

And when it comes to conversions, there isn’t a more powerful channel than email.

In fact, the average click-through rate of an email campaign is around 3% (of total recipients), whereas the average click-through rate from a tweet is around 0.5%.

This means you are 6x more likely to get someone to click-through to your website via email than you are from Twitter. Email subscribers have told you they want to hear from you – and this isn’t typically the case with social. 4.24% of visitors from email marketing buy something as compared to 2.49% of visitors from search engines and 0.59% from social media, according to a survey conducted by Monetate.

Looking to optimize your digital strategy? Let's chat!
Email me at marisa@secretstochic.com

 

Social Media

According to fashion/PR maven, Kelly Cutrone, owner of People’s Revolution, “People want to feel connected.” Cutrone has orchestrated the campaigns of hundreds of clients, including Donna Karan and Lisa Marie, and has always incorporated a digital strategy when working with them. “It’s one thing if you are a luxury brand and have been around for 60 years and can weather the retail storm, but if you are a new brand that’s just starting out — whether you are a writer or a retailer — innovating through social media is crucial. Those that are hidden and guarded will not progress.”  - Mashable

** Scheduling posts to launch at optimal times is key to a successful  campaign. All packages include curation of copy and images, as well as optimal scheduling.

Package 1 | $600 This includes the basics to strategic social media optimization. One post per day across all channels (Facebook, Instagram, Twitter) at the optimal time for your brand. Pinterest will include 20 pins a week. This also includes original tailored (editing included) photography true to your brand.

Package 2 | $750 his includes the basics to strategic social media optimization. One post per day across all channels (Facebook, Instagram, Twitter) at the optimal time for your brand. Pinterest will include 20 pins a week. This also includes original tailored (editing included) photography true to your brand. PLUS outreach to 20 influencers (vetted and approved for YOUR brand) a month. 

Photoshoots

Our Secrets to Chic photoshoot package is a game changer. Not only will you save time and energy, but your brand will be elevated to a new level with fresh photography. This package is geared toward the Fashion, Beauty & Lifestyle brands who wants to transform into a showstopping icon. This package ensures a stress-free complete production and top tier looks ideal for social media, ecommerce banners/design, email marketing campaigns, and look books. 

What You Get

Styling | $350  From simple everyday wear to high fashion, we have styled it all. This package not only includes day-of styling, but all the prep work that comes with it. After getting a feel for your brand and needs, we source all the accent pieces needed to help your brand make a statement. From shoes, to accessories, we bring your brand to life. ($350 includes all styling prep work described above and 5 hours on set, day of.) 

Complete Production | $600 Looking to take your brand to the next level? From ecommerce product shoots to lifestyle and social media, photoshoots are crucial in selling a brand. We work to take this timely endeavor off your hands and deliver it in one neat package ready for use.

This package includes . . .
- Studio/Location Coordination

- Sourcing Accent Pieces/Props
Styling Day-of (5 hours on set)
Prep Coordinating Looks
- Model Sourcing and Coordinating
- Photographer Coordinating
- Creative Direction to achieve brands needs
- Management of retouching and selecting final photos via the photographer

Looking for something a little different? Let's chat!
Email me at marisa@secretstochic.com